Here we have a vintage and very rare (In all of our research, we have yet to find another like it!) 1980 Limited Edition advertising ‘Budweiser’ automatic 17 jewel date/day wrist watch, made by Benrus. It was probably made for promotional or award purposes and based on the high quality watch used it was likely for executives or high-roller distributors. This gold toned watch with stainless steel backing comes in it’s original Benrus hard case with the limited warranty and owner’s manual, as well as two additional links. The Owner’s Service Certificate on the last page of the manual states that this watch was won as a “Contest Award” on March 6, 1980, although we are not sure what the contest was. What we do know is that this is a rare watch to come by, and it is a great item for any Budweiser or Benrus collector!
Watch has been running for the last week and it works great. Item shows some slight wear and loss of gold tone to the wristband, and shows some minor abrasions to the glass covering as well as the hard case, consistent with light use.
Unlinked watch: Approx 4&3/8″l x 1&3/8″w
3oz without case – 8oz with case